Swan Centre app scoops Purple Apple Awards
Posted by Ellandi on 8th May 2015
Ellandi & Tristan Capital Partners owned Swan Centre
received a BCSC Purple Apple Merit award for its Smart Rewards Loyalty App at the yesterdays award ceremony.
The app for Apple & Android phones allows users to
collect points by visiting the shopping centre and spreading the word about
retailers offers using social media. The points can be used to take part in
competitions or take up offers.
Swan Centre manager Daniel Kitchen said: “We are absolutely
delighted to have won a Purple Apple Marketing Award.
“We have had a huge response to the Smart Rewards app which
is going from strength to strength with over 3,000 users in the first year and
with almost 40 per centre of our retailers already providing offers on the app
we’re sure to have something for everyone.